Last updated on: February 3, 2025
Cooper Kupp is not just another NFL wide receiver—he’s a game-changer. From his record-breaking season in 2021 to his Super Bowl MVP title, Kupp has established himself as one of the top earners in the league. But beyond his impressive stats, fans are curious about his financial success. How much has he made? Where does his wealth come from? And how does he spend it?
In this article, we’ll take an in-depth look at Cooper Kupp net worth, breaking down his salary, endorsements, business ventures, and assets.
Who is Cooper Kupp?
Before we dive into his finances, let’s take a quick look at who Cooper Kupp is and how he got here.
Born on June 15, 1993, in Yakima, Washington, Kupp grew up in a football family. His grandfather, Jake Kupp, played in the NFL, and his father, Craig Kupp, was also a quarterback in the league. Naturally, Cooper followed in their footsteps.
Kupp played college football at Eastern Washington University, where he shattered records in the NCAA Division I Football Championship Subdivision (FCS). Despite his talent, he wasn’t a first-round pick in the 2017 NFL Draft—instead, the Los Angeles Rams selected him in the third round (69th overall). That selection turned out to be one of the best decisions in Rams history.
Cooper Kupp’s Net Worth in 2025
As of February 2025, Cooper Kupp’s net worth is estimated to be around $18 million. This figure comes from his NFL contracts, endorsement deals, and investments.
While this number is impressive, it’s only a fraction of what some top wide receivers make. However, with a massive contract extension signed in 2022, his earnings are set to skyrocket in the coming years.
Cooper Kupp’s NFL Contracts & Salary Breakdown
Rookie Contract (2017-2020)
- Signed a 4-year, $3.83 million deal with the Rams.
- Earned around $956,000 per year on average.
First Extension (2020-2022)
- Signed a 3-year, $48 million contract.
- Included $35 million guaranteed.
- Annual salary increased to $16 million per year.
Blockbuster 2022 Extension (2022-2026)
- Signed a 3-year, $80.1 million contract extension.
- Included a $20 million signing bonus and $75 million guaranteed.
- His 2024 salary: $15 million base salary + bonuses.
- His 2025 salary: $12.5 million base salary + $7.5 million roster bonus (total: $20 million).
- His cap hit for 2025: $29.78 million.
With this contract, Kupp became one of the highest-paid wide receivers in NFL history.
Endorsement Deals & Sponsorships
Like many top athletes, Kupp doesn’t rely solely on his NFL salary. He has partnered with several major brands, including:
- Nike (apparel and footwear)
- Snickers (Super Bowl commercial)
- Unify Financial Credit Union
- Lexani (luxury wheels and accessories)
- Pataday (allergy relief brand)
While the exact earnings from these endorsements aren’t publicly available, it’s estimated that Kupp makes around $3-5 million per year from sponsorships alone.
Cooper Kupp’s Super Bowl Success & Bonuses
Kupp’s Super Bowl LVI victory in 2022 was a game-changer for his career and his finances. He was named Super Bowl MVP after leading the Rams to a 23-20 win over the Cincinnati Bengals.
For winning the Super Bowl, Kupp and his teammates each received a $150,000 bonus. However, the long-term impact was even greater—his performance helped him land his massive 2022 contract extension and boosted his marketability for endorsements.
Investments and Business Ventures
Kupp is financially savvy and has made smart investments beyond football.
Real Estate Investments
- Owns a $3.5 million home in Wilsonville, Oregon.
- The property features a 5,700-square-foot main house and a 4,600-square-foot training facility.
Other Investments
- While Kupp hasn’t publicly revealed major business ventures, he is believed to have investments in stocks and startups.
- He has spoken about financial literacy and managing money wisely, suggesting he plans for long-term financial stability.
Cooper Kupp’s Luxuries & Lifestyle
Despite his wealth, Kupp isn’t known for excessive spending. However, he does enjoy some luxuries:
- Car collection: He owns a Mercedes-Benz G-Class, a Cadillac Escalade, and a Ford Raptor.
- Watches: Kupp has been spotted wearing high-end Rolex and Audemars Piguet watches.
- Private gym: Instead of spending money on expensive training facilities, he built a state-of-the-art gym at his Oregon home.
Cooper Kupp’s Philanthropy & Charity Work
Kupp and his wife, Anna Kupp, are dedicated to giving back. They support multiple charitable initiatives, including:
- Children’s hospitals and youth programs.
- Military families and veteran support programs.
- Community service initiatives in Los Angeles and Washington.
Kupp has also donated game-worn gear for charity auctions to raise money for good causes.
Financial Challenges & Future Earnings Potential
Injury Concerns
Kupp has battled injuries in recent seasons, which could impact his long-term earning potential. In 2024, he missed several games due to an ankle injury.
Potential Trade in 2025
Recent reports suggest the Rams may trade Kupp in 2025. If that happens, his next contract could be even bigger, depending on his performance.
Future Net Worth Projections
Given his current earnings, endorsements, and investments, Kupp’s net worth could reach $30-40 million by 2026.
Final Thoughts
Cooper Kupp has built an impressive net worth through hard work, dedication, and smart financial decisions. From a third-round draft pick to Super Bowl MVP, he has defied the odds to become one of the NFL’s highest-paid wide receivers.
With a strong financial foundation, lucrative endorsements, and a focus on smart investments, Kupp’s wealth is likely to grow even further in the coming years.
What do you think about Cooper Kupp’s financial journey? Let us know in the comments! 🚀
